Buyer Persona
#LearnMore | #SellMore
Shift your focus to your prospect’s needs and desires. Master the art of understanding buyer personas to tailor your sales approach effectively.
Discover your
learning journey
Course Overview
Here’s an overview of what we’ll be covering
What is a Buyer Persona?
Discover what a buyer persona is.
Marketing Persona vs Sales Persona
Determine how to connect the dots between marketing target audience profile, marketing persona, and buyer persona.
5 Types of Buyers
Explore the 5 distinct types of buyers and how to engage them.
Engaging with the Economic Buyer Persona
Review how to engage with economic buyers.
The Gatekeeper: Boon or Bane?
Review how to engage with economic buyers' gatekeepers.
Steps to Create a Buyer Persona
Identify how to create a buyer persona.
What's included?
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6 Interactive Chapters
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1 Certification
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4 Videos
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Pause & Think Sessions
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Quiz to Test Yourself
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Step-by-step Action Plan
Learn Professionally
We offer CPD-accredited courses designed to refine your sales performance and supercharge your sales skills.
24/7 Access
Learn at your pace with 100% online and interactive courses - possibility of having complimentary courses each.
Seeking to Develop the Blueprint for a Successful Sales Strategy?
Get 10 courses in 1 pack, key to your success.
10
courses
£64
savings
17%
discount